Wednesday, November 25, 2009

7 tips for Attract Restaurant Customers

The skill to attract and preserve customers is vital to the success of a restaurant. You need a constant flow of customers coming into your restaurant on a daily basis. Just posting an 'Open' sign in the front window is not enough to attract customers. You need to have a strategy to bring in customers.

The following are a number of tips to attract customers to your restaurant:

1. Market Your Restaurant:

There are a number of different things you can do to market your restaurant. You can market at nearby hotels, motels, and other accommodations. You can provide a discount coupon for hotel guests. Use local flyers and newspapers to advertise special discounts. Hand out restaurant menus in public places or through the mail. You can also sponsor different events such as sporting or charity functions. You can also enter your staff in a charity event. The publicity will be very beneficial. Holding contests such as the chance to win a meal or gift certificate will attract customers.

2. Food:

The food you serve is a key element to attracting and keeping customers. Make your dishes unique and stand apart from the other restaurants. Quality at a reasonable price is essential. Because more people are embracing a healthy life, offer some healthy dishes. Try serving samples in public areas such as supermarkets. As well, hand out a menu flyer with the samples.

3. Staff:

It is essential to hire vibrant, friendly, and hard working staff. They are on the front lines of the restaurant and reflect the restaurants vision. Customers will return to a restaurant that has great staff. Colors and decorations should be appealing.

4. Restaurant Atmosphere:

Make sure your restaurant is warm and inviting. The restaurant should be clean, including the bathrooms. The temperature should be comfortable and the seating should be relaxing and comfy. A dirty table should be cleaned and reset quickly.

5. Special Deals:

It is important to offer special deals regularly, even daily. This will keep the customers returning. You can even often free appetizers such as bread, chips, or finger foods. You can also have special such as a free meal on one's birthday.

6. Gift Certificates:


A gift certificate is a great way to acquire new customers. They also make for great gifts for such holidays as Christmas. Make sure you have an expiry date on the certificate.

7. Customer Loyalty Programs:

Loyalty programs are a great way to build a customer base. You can send out newsletters, special deals only for them, coupons, or a complimentary meal deal such as a buy 2 get 1 free meal. You can also send out a discount offer on a new menu item. Acquiring customer emails is a great way to keep in contact with them.

A restaurant's success depends on the volume of customers coming through its doors. It is important that you implement a plan that shows customers that their patronage is appreciated and valued. Actively promoting your restaurant will result in long term success.

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Source: http://ezinearticles.com/?How-to-Attract-Customers-to-Your-Restaurant?&id=2946561

Wednesday, November 11, 2009

Tips for Cooking Meat

Meat is consumed every day by millions of people around the world and is one of the most frequently found items in freezers of the majority of households. Meat can used as a main ingredient in just about any dish that you can think of and is part of everyday recipes like lasagna, tacos, hamburgers, casserole, and so on. Cooking meat it is important to keep a few things in mind in order to provide the most healthy and sanitary meal possible.

It’s important to remember that meat needs to be refrigerated properly in order to prevent spoiling from occurring due to being stored in too warm of conditions for an extended period of time. If your meat spoils, then it is contaminated to the point where it is no longer safe for you to consume and should be thrown out. This is why proper refrigeration or even freezing is so important. It keeps the meat safe and free from harmful substances.

If you cannot freeze the meat you have purchased, you should keep in mind that it is generally not recommend that you refrigerate it more than a couple days before cooking it. If you wait longer than that, bacteria will begin to collect on the meat and it will be unsafe for you to consume. So it is possible to store it without freezing it, but it is not recommend, especially if it is going to be for an extended amount of time. If you can freeze it, you’ll be able to store it for a much longer time and you’ll not have to worry about it going bad.

You must remember that even if you store meat properly, it can still collect bacteria and other harmful organisms so you must properly cook it. This is done so by controlling the temperature at which it is cooked. There are varying reports, but typically meat should be cooked at 180 degrees or higher for an extended period of time in order to remove or kill off any harmful bacteria or other substances that may have collected during its shelf life. This prevents you from becoming sick because of those harmful substances and ensures that your overall health is safe so long as you cook it properly.

When dealing with meat, it is important to remember that it is stored properly which means freezing it if at all possible and then thawing it when it is needed. Otherwise, if you cannot freeze it and plan on consuming meat right away, it is generally a safe bet to cook it as soon as possible. When cooking meat, keep in mind that you need to cook it at a certain temperature for a sustained period of time. Following these tips will ensure that your meat has been stored and cooked properly and you can enjoy your meal without any worries.

Source: http://www.articlesbase.com/food-and-beverage-articles/tips-for-storing-and-cooking-meat-1444154.html

Monday, November 9, 2009

Branding Your Restaurant With Impact of Your Logo

Most successful restaurants have one thing in common - a great restaurant logo design. A logo gives your restaurant a wider chance for name. A Top restaurant logo design can really give your branding, advertising, and promotional efforts for your restaurant the added boost that you have been looking for.

Logos for New Restaurants

If your restaurant is brand new, then you have the perfect opportunity to really make an impression on your planned goal niche. Depending on the type of restaurant, there are tons of ideas that you can incorporate into your restaurant design to make your restaurant look more attractive to likely customers and diners. Your restaurant logo might cover a common theme that can easily be related back to you. You are only limited in the design of your restaurant logo by the bounds of your own mind and creativity.

Change Your Current Restaurant Logo

Perhaps you have an existing restaurant logo that could use a few minor changes to make it more attractive. The advantage of keeping your current logo is that many customers that are loyal to your restaurant have become familiar to seeing this particular logo - which is a plus for you. However, if your logo truly does not work anymore, it may be time to scrap it altogether. This is particularly true if you have recently overhauled the menu or done some major renovations or redecorating. If this is the case, be sure to design the logo for your restaurant to match your current interior design, and carry this logo over onto everything that goes out of your restaurant, including food bags, emblems on delivery vehicles, advertisements, promotions, and more.

Inexpensive Restaurant Logo Design

Getting the most effective logo for your restaurant does not have to put a huge dent in your budget. There are a good number of logo designers doing business online that offer ultra low prices on very professionally designed and well-thought out logos that can be used in all of your branding and promotional efforts for years into the future.

Build your brand and get noticed with a professional and check your Restaurant Review

Source: http://ezinearticles.com/?Branding-Your-Restaurant-With-a-Custom-Logo-Design&id=2195702
Design by: FinalSense